Top 5 Business Finance & Business Solutions Apps in Africa Q4 2021

The fourth quarter of 2021 saw varying performance trends for the top 5 Business Finance & Business Solutions applications on a unified platform in Africa. Here’s a closer look at how these apps fared in terms of weekly downloads, revenue, and active user metrics.

PayPal Business had a steady download rate throughout the quarter. It started with 7.3K downloads in the last week of September and ended with approximately 4.9K in the final week of December. The app saw its active user base fluctuate slightly, starting at 33K and ending at roughly 31.2K.

Invoice Maker & Billing App from Invoice Home Inc. experienced a slight decline in downloads, starting with 1.7K in late September and dropping to 965 by the end of December. Revenue trends were relatively stable, peaking at around $2.7K in late November. Active users decreased from 20.1K in late September to 17.3K by the end of the quarter.

QuickBooks Accounting by Intuit Inc. demonstrated consistent performance in downloads, with figures ranging between 659 and 843 throughout the quarter. Revenue fluctuated, peaking at $1.9K in late November. Active users remained steady, starting at 7.6K and ending at approximately 7.6K in late December.

Mileage Tracker by Driversnote showed a positive trend in active users, starting at 1.2K in late September and reaching 1.7K by the end of December. Downloads peaked at 942 in early November and saw a slight decline towards the end of the quarter.

Invoice2go: Easy Invoice Maker from Invoice2go.com saw a decline in both downloads and active users. Downloads started at 547 in late September and dropped to 259 by the end of December. Revenue showed a peak of $4.5K in late October, while active users dropped from 452 to 270 over the quarter.

For more detailed insights and trends, visit Sensor Tower.